Intertwining Beauty and Piety: Cosmetics, Beauty Treatments, and Ḥalāl Lifestyle in Urban Indonesia

dc.contributor.authorYanwar Pribadi
dc.contributor.authorMuhammad Adlin Sila
dc.date.accessioned2023-12-22T04:18:07Z
dc.date.available2023-12-22T04:18:07Z
dc.date.issued2023-06-12
dc.description.abstractThis article discusses the intertwinement of beauty and piety among middle-class Muslim women in urban Indonesia through the use of cosmetics and beauty treatments within the broader trends of ḥalāl lifestyle. It uses an anthropological approach with case studies in Jakarta, the capital city of Indonesia, and Serang, the capital city of Banten Province. Jakarta and Serang were chosen because Jakarta is a picture-perfect example of an older area characterized by the abundance of middle-class Muslims and the vehemence of ḥalāl lifestyle, while Serang represents a newer area in this regard. Moreover, this article explores the understanding and practices of religious rituals, as well as the responses of urban middle-class Muslim women towards commodified goods and services, consumerism behavior, and communal piety. We argue that the use of cosmetics and beauty treatments has become one of the most glaring public expressions that has concurrently influenced the way urban middle-class Muslim women perceive themselves, beauty, and piety. In addition, we contend that the understanding and practices of beauty and piety are becoming increasingly complex in urban areas. Finally, we maintain that ḥalāl lifestyle has played an important role in strengthening Islamic identity in contemporary Indonesia.
dc.identifier.doihttps://doi.org/10.20414/ujis.v27i1.588
dc.identifier.issn2355-7648
dc.identifier.urihttps://hdl.handle.net/20.500.14576/183
dc.language.isoen
dc.publisherUniversitas Islam Negeri (UIN) Mataram
dc.rightsAttribution-ShareAlike 4.0 International License
dc.rights.urihttps://creativecommons.org/licenses/by-sa/4.0/
dc.subjectCosmetics
dc.subjectBeauty treatments
dc.subjectḤalāl lifestyle
dc.subjectPiety
dc.subjectMiddle-class Muslim women
dc.subjectUrban Indonesia
dc.titleIntertwining Beauty and Piety: Cosmetics, Beauty Treatments, and Ḥalāl Lifestyle in Urban Indonesia
dc.typeArticle
publicationissue.issueNumber1
publicationvolume.volumeNumber27
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